A huge holler to all my readers, it’s been forever and, it’s so good to be back!
I took all this time off for a little self introspection and also, my life was undergoing a major shift…almost celestial, but now that I am back, it’s going to be a whole new story.
Let’s start off with an automobile update now shall we? If you are also following me on Instagram, you guys would know I attended the launch event of the car of the future, MG HECTOR- a beauty cum beast of an SUV from the illustrious house of MORRIS GARAGES. For a company that has a legacy of over 94 years, launching INDIA’S FIRST INTERNET CAR had to be an affair to remember, right?
And it was. We witnessed a packed house of journos, media delegates, dealers, prospective dealers, partners and automobile experts at the JW MARRIOTT, AEROCITY on 2nd of April 2019 where Mr Rajeev Chaba (MD, MG Motors, India) unraveled in detail, the technology that sets MG HECTOR apart. It was a very well organised preview and the set up was resplendent with great A/V effects that made the proceedings even more interesting.
We were introduced to the endless technical features and innovations made by various industry leaders that seem to be seamlessly fed into the 10.4″ head unit of the car and that get auto updated from time to time, just like our mobile phones, OTA (over the air). The Hector is equipped with ISmart Next Gen, which is an integrated solutions that is like the brain of the car. It is the perfect showcase of connected mobility with AI based voice assistant ( its time to say HELLO MG!), concierge services via the pulse hub, maps and navigation by worldwide leaders, TomTom, Weather updates by Accuweather, and a smartphone app called ISmart mobile App that let’s you control a lot of features from your mobile phone! Afterall, the makers have left no stone unturned with so many leading companies lending their know how and expertise to the MG HECTOR. There is GAANA for music, Airtel for seamless network, CISCO, Panasonic, Cognizant, Microsoft, Adobe, etc etc…Also, it’s supposed to be a HYBRID so brownie points from mother nature as well!
To sum it up, here are a few features that make the MG HECTOR, THE FUTURE OF CARS for me-
- The amazingly smart ISmart equipped head unit with voice assist for a hands free, yet always connected experience.
- OTA updates that allow the car to stay ahead the times
- E-Call feature for enhanced safety and security even in the remotest locales
- Music experience by GAANA
- ISmart mobile app that works wonders for short term memory people like me who don’t remember where they parked the car or locked it etc (candid confession)
- The technical aspect of the car was mind blowing enough but what sealed the real deal was my man crush BENEDICT CUMBERBATCH, who is the official brand ambassador for MG (drools).
I am a huge Car freak and an SUV loaded with such crazy features has definitely excited me enough to wait with bated breath for the launch sometime in June. I am sure that the Car will live up to the hype that it has already generated and I am keeping my fingers crossed to get my hands on THE HECTOR too!
The #MGDriveIn was definitely an experience worth documenting and I would be looking forward to your feedback on the Car of the future on my blog for sure.
Stay tuned for the next updates !