So this post isn’t shaping up like I wanted. I had my outfit ready and I wanted to do it just like a lookbook but I have become way too observant lately (and hormonal too) to let anything go down as a bland post. So you read the topic- I believe its self explanatory; I am going to talk about the truth behind the fairy tales we share online. I am going to tell you about the BAGGAGE that comes with being a FASHION BLOGGER.
3 years isn’t too less a time to qualify as a fashion expert, a skeptic even. I have developed a love hate relationship with the blogging industry, with every second Instagram or Facebook post on my feed either giving me #goals or #yikes ! There is a lot to look up to but at the same time, there is a lot to shake your head about. Opinions. Pictures, Travel stories. Personal stories. Branding. Food. Pets. Sex. Selfies. Love. Even mom. Have we left anything alone, like really? And the sad truth behind all those happy pictures is at a lot of times just that- Sad. We pose, we post. The food gets cold, our partner or friends or family get irritated because we want that PERRRFFEECCTT shot. Sometimes we even become road hazards. Especially on the streets when you need a REAL feel wala shot, a crowd gathers and they want to poke their noses into every picture, they stare ravenously(men) or enviously(women), and in any case its not really an ideal situation. I have jumped into cold water, fallen off a tree branch, chased by the police for trespassing(search for that perfect background anyone!) chipped my nails, scratched my elbow, stayed hungry for hours, bashed up for being back home late, missing out on my daughter’s school work, missed out on catching up with friends, battled opposition from friends and family, cried to sleep, have been depressed, and struggled a lot for getting paid work. Its hard. Everyone isn’t equally lucky or connected or even just as social as they’d like to be. Everything makes a difference.
I know its imperative to develop a RELATIONSHIP with the audience, that’s what online influencing is about but its also about having a certain bar set. Are we trying to live or are we trying to show people we have a life? And its an epidemic. “Social media ke liye saala kuch bhi karega“. Even the most hardcore big-wits I know have accepted their defeat at the hands of this Number game. More likes, more followers, more engagement, more lies. Ye Dil Mange More and more and more. And we all fall prey to it because that’s what staying in the game is about. I don’t know if its still Fashion Blogging. Its more like Instagram Numbers hacking And its pretty ugly at times.
I don’t know how many of my fellow bloggers always enjoy this-Always posting, always clicking. I mean we do love our job but the pressure is wayyy too much… at least till we find our space. We share messages of positivism and “feeling blessed ” but for all you know, it may not be heartfelt, in fact it may be the exact opposite of our situation. But we keep it coming.We like content, we THRIVE on it. It gets me, a lot! It won’t end but, this constant tug of war with ourselves and with the others isn’t going to end unless we accept our own place.
There are too many bloggers out there, many good ones, many mediocre ones and many hopeless ones too. But there are too many, way too many. The competition’s tough, its very unfair at times too and I tend to take a lot of things personally. Because for me, this is my art, not a black hole that won’t end or begin. I don’t even know if I stand out from the clout, but I know a few people who like me. I know a few who don’t like me too, but that’s okay, it doesn’t make me a bad person. Like I said, opinions. There are people who respect me for my work and that’s probably still keeping me here, but If you are reading this and If you want to become a fashion blogger, think long, deep and hard beyond the goodies, beyond the freebies and beyond the camera. There are sacrifices to be made in order to get those 1000 likes. Unless you pay for them.
Too grimy ?
Lighten up because this one is still pending- My casual #ootd
PS: I LOVE MY JOB
Did you get thinking with this post?
I would love to hear from you. Really.